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Shein Returns to India: A Deep Dive into the Reliance Retail...

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Shein Returns to India: A Deep Dive into the Reliance Retail...

Shein, the globally dominant Chinese clothing brand, is making a significant comeback to the Indian market, this time in partnership with Reliance Retail. This strategic alliance presents a compelling case study in global retail expansion and the complexities of navigating emerging markets. This article will delve into the technical...