The Tech Gaint Google is giving choices as the default search engine in Europe. In 2018 Google was fined $5 Billion for pre-installing the Android apps on devices. Following the antitrust ruling from the Europen Union, Google introduces “Choice Screen” for users.DuckDuckGo is announced, an alternative search engine it will show to the users of the EU from March 1. The Search engines were able to buy the advertisement space. Opening Chrome whichever provider they choose will become a default search engine.
In each EU Country, the search engine shows to users will vary. The order of the search engine is based on the pay auction. A provider that will give the highest bid for every time selected as a default.
Ecosia, a search engine that claims to plant trees from their profits, boycotted the auction. The CEO of Ecosia, says that Google’s actions violate “the spirit of EU ruling”. The Company also wants to raise a complaint against Google’s monopoly with European Union legislators.